From left to right: Small Fry, Secret Sauce Agent, Jack the Clown, Onion Ring Thing, Hamburgermeister
The Jack in the Box Bunch was a group of characters used in Jack in the Box advertising in the 1970s. They are similar to McDonald's McDonaldland characters and Burger King's Burger Kingdom, in that each character is associated with a particular menu item.
The characters were featured in a range of merchandise, including bendable figurines, a "Box Ball," and a line of comic books.
Characters[]
The Jack in the Box Bunch[]
- Jack the Clown - The teenage leader of the group
- Onion Ring Thing - Some sort of anthropomorphic onion ring creature
- Hamburgermeister - An elderly German man
- Small Fry - A young boy
- Secret Sauce Agent - A secretive agent in charge of protecting secret sauce
Others[]
- The Shakes
- Strawberry
- Chocolate
- Vanilla
- An unnamed girl with a heart on her dress
- Uncle Trillby - Jack the Clown's uncle
- Hermione - Horse owned by Uncle Trillby'
Commercials[]
Old TV Commercial Jack in the Box, Animated Baseball Game
Old TV Commercial - Jack in the Box- Animated in the Park
Vintage jack in the box animated commerical 1970s-2
Jack in. the box Bunch commercial
So far, there are only four Jack In the Box Bunch commercials on Youtube, one with the characters playing a baseball game, and another one in the park. In the baseball commercial, Jack The Clown pitches the ball, and Small Fry's first baseball is taken by Secret Sauce Agent, before he hits a home run on the second attempt.
There really isn't much to say about the park commercial, other then the fact that the characters sing the Take Life A Little Easier jingle. Note that Jack The Clown doesn't sing until the end.
One of the commercials has Jack The Clown [in a rare speaking appearance in the animated ads] introduce The Shakes. The Shakes then procced to sing a song about the food at Jack In The Box, set to colorful imagery. The commercial ends on a shot of the Jack In The Box Restaurant, with a sign of Jack The Clown spinning, much like the real life Jack signs.




